Excel in Chinese:From Novice to Professional

第1课 初到公司
CONVERSATION Robert 初到J&G公司
CULTURE 中国人的称呼
CONTEXT 改革和开放

第2课 会见客户
CONVERSATION 和经理会见重要客户
CULTURE 礼多人不怪
CONTEXT 国企、私企和外企

第3课 考察市场
CONVERSATION 去考察电器市场
CULTURE 握手的讲究
CONTEXT 中国大市场

第4课 参观工厂
CONVERSATION 希望我们合作成功
CULTURE 酒席文化
CONTEXT 中国制造

第5课 部门会议
CONVERSATlON 销售渠道哪种好?
CULTURE 中国人的消费心理
CONTEXT 市场营销

第6课 认识同行
CONVERSATION 同行的奇怪问题
CULTURE 不一样的隐私
CONTEXT 上海——未来的国际金融中心

第7课 产品展示
CONVERSATlON 我们公司的新产品
CULTURE 推销自己
CONTEXT 中国产品竞争力

第8课 汇报工作
CONVERSATION 汇报展销会情况
CULTURE 中国人的委婉
CONTEXT 品牌之路

第9课 人际交往
CONVERSATION 跟上司吃饭
CULTURE 同事关系
CONTEXT 企业管理

第10课 赠送礼物
CONVERSATION 送什么礼物呢?
CULTURE 礼尚往来
CONTEXT 人民币升值

第11课 投资理财
CONVERSATION 你炒股了吗?
CULTURE 中国人的理财观
CONTEXT 股市访谈
求职提示
一、准备简历
二、面试须知
三、面试技巧
参考答案
符号说明

Excel in Chinese: From Novice to Professional is a designated textbook of business Chinese courses at Columbia University. There are 11 regular lessons and an additional one on how to apply for jobs. Each lesson covers 3 parts, namely Conversation, Culture and Context, providing necessary language input from different aspects for students who want to work or do business in China.

Conversation emphasizes practicability and helps students acquire typical expressions in the field of business communication; Culture talks about the code of conduct related to business communications in China; and Context gives students relevant background by introducing some widely-discussed issues which are directly related to the development of the Chinese economy.

Each section contains a different type of exercise. Conversation focuses on pronunciation training, and includes recognizing difficult words, differentiating pronunciation and repeating important sentences; the Culture sections emphasize group discussions, which are considered the main way of understanding cultural differences; Context aims to encourage students to express themselves in writing by doing reports and taking notes for a meeting.